Communicating your ideas as a designer or developer can be challenging. Even if you have a clear mental image of your design, trying to convey
Category: Brand Identity
Building a brand isn’t as simple as choosing an attractive logo and running with it. Find out all about the principles behind building a brand successfully.
We’re going to look at how you can achieve brand consistency in your marketing efforts. Don’t leave anything up to interpretation.
The psychology of color is important when it comes to branding and the way people interact with your business. There’s also evidence that the shape of your logo affects consumer psychology, as well.
When we love a brand, we stick with it. We check social media to see what they’re up to and blog posts to learn from
Before you start a branding campaign, it’s important to know who you’re targeting. Check out these tips for creating an effective customer profile.
You have the power to influence your customer’s subconscious mind. Seem like science fiction? Most purchases, and decisions on who to work with, happen in
Coming up with an attractive logo design can be a challenging task, and you want it to align with your business. Here’s how to brainstorm a logo.